Karma Automotive | Create Karma & National Dealer Meeting

Karma Automotive Unveils the Amaris at “Create Karma” National Dealer Meeting

On March 19–20, 2025, Karma Automotive hosted its highly anticipated “Create Karma” National Dealers Meeting at its sleek global headquarters in Irvine, California. The two-day event brought together dealers, executives, and media for an immersive experience that celebrated Karma’s innovation, vision, and future-forward design philosophy. At the heart of the event was the dramatic unveiling of the all-new Karma Amaris, a luxury hybrid sports car that redefines elegance and performance in the electric mobility space.

The Karma Amaris was revealed with theatrical precision with lighting that highlighted its sculpted lines and futuristic profile. The vehicle's debut was accompanied by curated sound design and branded environmental visuals, reinforcing Karma’s identity as both a performance innovator and a lifestyle design icon.

Adding to the visual impact of the event, MetaT3ch fabricated a stunning set of custom LED marquee letters spelling “KARMA”, which served as both a bold photo opportunity and a thematic anchor for the experience. These freestanding, internally lit letters were designed with a sleek black matte finish and programmable pixel controlled lighting to match brand aesthetics, offering guests a shareable, Instagram-worthy moment that enhanced event engagement. Positioned prominently near the main reception area, the marquee was a centerpiece that blended brand visibility with visual drama.

Beyond the product launch, attendees experienced a full-scale brand immersion—from design showcases and interactive workshops to executive keynotes and networking sessions. MetaT3ch worked closely with Karma’s marketing team and MMP to ensure flawless production throughout, supporting an atmosphere of luxury, exclusivity, and forward-thinking innovation. The “Create Karma” event marked not only the debut of a groundbreaking vehicle but also a bold statement about Karma’s position in the future of premium automotive excellence.